A product or service exists to solve a problem. That’s a negative. Can you still sell a product if there’s no problem to solve?
The crux of the problem is where the two cross. If we are no longer effectively listening, and, we are certain we are right (actively avoiding being wrong), we have lost the ability to…learn.
We stop learning, stop being able to overcome adversity, because we are no longer ale to recognize that perhaps, just perhaps, we are wrong, that we need to change.
As we’re all aware, in today’s world simply sticking to your knitting is tantamount to a slow fall backward. Sticking to your knitting, may be viewed as staying the course and following a prescribed strategy. Yet I think ‘sticking to your knitting’ is in the process of being, well, redefined.
As I read through a number of articles and commentary this week, all coincidental in their timing, the notion of strategic development through experimentation came across loud and clear. …and it’s not just single-point success.